{"id":3880,"date":"2014-09-26T15:22:33","date_gmt":"2014-09-26T15:22:33","guid":{"rendered":"http:\/\/www.w3p.com\/uk\/?p=3880"},"modified":"2015-07-22T16:00:15","modified_gmt":"2015-07-22T15:00:15","slug":"b2client-web-2-print-who-wants-what","status":"publish","type":"post","link":"https:\/\/www.w3p.com\/uk\/b2client-web-2-print-who-wants-what\/","title":{"rendered":"B2client web-2-print: Who wants what?"},"content":{"rendered":"<p>Understanding the client&#8217;s business and what the key stakeholders want is an essential step in selling web-2-print.<\/p>\n<p>So who wants?<\/p>\n<p>The diagram below shows the drivers for the various roles within the SuperSuds Cleaning Franchise*.<\/p>\n<p><a href=\"\/uk\/wp-content\/uploads\/2014\/09\/supersuds.jpg\" target=\"_blank\"><img title=\"supersuds?\" src=\"\/uk\/wp-content\/uploads\/2014\/09\/supersuds.jpg\" alt=\"Who wants what in a web-2-print system?\" \/><\/a><\/p>\n<p>Identifying the different drivers for the various roles within an organisation means your pitch can be adapted accordingly, depending on who you&#8217;re pitching to.<\/p>\n<p>For a free copy of our web-2-print book &#8216;Web2Print MD2MD&#8217; which has more information about pitching web-2-print systems please email <a href=\"mailto:info@w3p.com\">book@w3p.com<\/a><\/p>\n<p style=\"font-size: 11px;\"><i>*Supersuds Cleaning is a fictitious franchise we have created to illustrate some of our points.<\/i><\/p>\n<div style=\"float: left; width: 60px;\"><a class=\"twitter-share-button\" href=\"https:\/\/twitter.com\/share\" data-text=\"Who wants what in a web-2-print system?\" data-via=\"w3pltd\" data-count=\"none\">Tweet<\/a><br \/>\n<script>\/\/ <![CDATA[\n!function(d,s,id){var js,fjs=d.getElementsByTagName(s)[0],p=\/^http:\/.test(d.location)?'http':'https';if(!d.getElementById(id)){js=d.createElement(s);js.id=id;js.src=p+':\/\/platform.twitter.com\/widgets.js';fjs.parentNode.insertBefore(js,fjs);}}(document, 'script', 'twitter-wjs');\n\/\/ ]]><\/script><\/div>\n<div style=\"float: left; width: 60px;\">\n<div class=\"g-plus\" data-action=\"share\" data-annotation=\"none\"><\/div>\n<p><script type=\"text\/javascript\">\/\/ <![CDATA[\n  (function() {\n    var po = document.createElement('script'); po.type = 'text\/javascript'; po.async = true;\n    po.src = 'https:\/\/apis.google.com\/js\/platform.js';\n    var s = document.getElementsByTagName('script')[0]; s.parentNode.insertBefore(po, s);\n  })();\n\/\/ ]]><\/script><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Understanding the client&#8217;s business and what the key stakeholders want is an essential step in selling web-2-print. So who wants? The diagram below shows the drivers for the various roles within the SuperSuds Cleaning Franchise*. Identifying the different drivers for the various roles within an organisation means your pitch can be adapted accordingly, depending on [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[18],"tags":[59,60,61],"_links":{"self":[{"href":"https:\/\/www.w3p.com\/uk\/wp-json\/wp\/v2\/posts\/3880"}],"collection":[{"href":"https:\/\/www.w3p.com\/uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.w3p.com\/uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.w3p.com\/uk\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.w3p.com\/uk\/wp-json\/wp\/v2\/comments?post=3880"}],"version-history":[{"count":2,"href":"https:\/\/www.w3p.com\/uk\/wp-json\/wp\/v2\/posts\/3880\/revisions"}],"predecessor-version":[{"id":5350,"href":"https:\/\/www.w3p.com\/uk\/wp-json\/wp\/v2\/posts\/3880\/revisions\/5350"}],"wp:attachment":[{"href":"https:\/\/www.w3p.com\/uk\/wp-json\/wp\/v2\/media?parent=3880"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.w3p.com\/uk\/wp-json\/wp\/v2\/categories?post=3880"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.w3p.com\/uk\/wp-json\/wp\/v2\/tags?post=3880"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}