What motivates a client to adopt web-2-print?<\/p>\n
There are 3 key reasons:<\/p>\n
1. Saving Money<\/strong><\/p>\n Now more than ever businesses are reviewing every line of expenditure – including print. web-2-print reduces the administrative cost of processing orders and clients will realistically expect to share this benefit. However, printers should not discount more than they need to.<\/p>\n 2. Brand Alignment<\/strong><\/p>\n Corporate, multi-site and franchise networks usually have extensive brand manuals detailing every application of brand use. Often ‘brand alignment’ gets forgotten when procurement reaches the local branch level.<\/p>\n Highlighting the implications of this and how web-2-print can solve this problem should form a key element when pitching this type of system.<\/p>\n 3. Business Efficiency<\/strong><\/p>\n We have to present the case for how web-2-print will improve business efficiency. How will it remove client-side admin, provide better internal reporting and better enable cross-department collaboration?<\/p>\n For multi-site businesses, the print procurement process can either be centralised, or devolved to the local branch. B2client web-2-print needs to work in context of the client’s corporate multi-level structure.<\/p>\n The art of implementing B2Client web-2-print is to be able to identify the salient problem and its impact on the performance of their business.<\/p>\n For more information on our B2Client web-2-print solution please email info@w3p.com<\/strong><\/a><\/p>\n